--- title: Are The Banks On Your Side? The Answer Might (not) Surprise you... description: In Canada your financial advisor is only loyal to the bank, find an Independent Insurance Agent who has a fiduciary responsibility to you. image: https://peaceofmindcoverage.ca/hubfs/AI-Generated%20Media/Images/Make%20happy%20black%20couple%20looking%20in%20a%20binder%20that%20is%20sitting%20flat%20on%20the%20table-2.jpeg --- [![Peace of mind logo](https://peaceofmindcoverage.ca/hubfs/Peace%20of%20mind%20logo.png)](https://www.peaceofmindcoverage.ca) - [Book a Discovery Call](https://peaceofmindcoverage.ca#hs_cos_wrapper_widget_1732530757324) - [Financial Products](https://peaceofmindcoverage.ca#hs_cos_wrapper_dnd_area-module-8) - [Financial Basics Explained](https://peaceofmindcoverage.ca/financial-basics-explained) - [Book a Discovery Call](https://peaceofmindcoverage.ca#hs_cos_wrapper_widget_1732530757324) - [Financial Products](https://peaceofmindcoverage.ca#hs_cos_wrapper_dnd_area-module-8) - [Financial Basics Explained](https://peaceofmindcoverage.ca/financial-basics-explained) [Book a Discovery Call](https://peaceofmindcoverage.ca/financial-basics-explained/are-the-banks-on-your-side-the-answer-might-not-surprise-you#hs_cos_wrapper_widget_1732530757324) [estate tax alberta](https://peaceofmindcoverage.ca/financial-basics-explained/tag/estate-tax-alberta) [estate planning](https://peaceofmindcoverage.ca/financial-basics-explained/tag/estate-planning) [financial plan](https://peaceofmindcoverage.ca/financial-basics-explained/tag/financial-plan) [retirement plan fort mcmurray](https://peaceofmindcoverage.ca/financial-basics-explained/tag/retirement-plan-fort-mcmurray) [Fort McMurray Exit Plan](https://peaceofmindcoverage.ca/financial-basics-explained/tag/fort-mcmurray-exit-plan) # Are The Banks On Your Side? The Answer Might (not) Surprise you... [Peace Of Mind Coverage](https://peaceofmindcoverage.ca/financial-basics-explained/author/peace-of-mind-coverage) 07 December, 2024 ![](https://peaceofmindcoverage.ca/hubfs/AI-Generated%20Media/Images/Make%20happy%20black%20couple%20looking%20in%20a%20binder%20that%20is%20sitting%20flat%20on%20the%20table-2.jpeg) ![Make happy black couple looking in a binder that is sitting flat on the table-2](https://peaceofmindcoverage.ca/hs-fs/hubfs/AI-Generated%20Media/Images/Make%20happy%20black%20couple%20looking%20in%20a%20binder%20that%20is%20sitting%20flat%20on%20the%20table-2.jpeg?width=900&height=514&name=Make%20happy%20black%20couple%20looking%20in%20a%20binder%20that%20is%20sitting%20flat%20on%20the%20table-2.jpeg)Spoiler Alert! Your bank financial advisor does NOT have a fiduciary duty to protect your interests in Canada. Their duty is to protect the bank and to meet their sales targets. That's it. Have you ever wondered why your bank investments are lame and underperforming compared to some of your peers? Bank employees only have cookie cutter options that won't necessarily meet your investing goals. Enter Peace of Mind Coverage, a group of Independent Agents who are bound to represent YOUR INTERESTS.  Canadian bank financial advisors (employees), often viewed as the gatekeepers of our financial dreams, rely on our ignorance where we mistakenly believe they have a fiduciary duty to you. This means most of us assume they are legally obligated to act in the best interest of their clients. This assumption is wrong. The bank protects their own interests and dictate sales targets for their "advisors" to hit at your expense. Unlike bank employees, Independent Insurance Agents offer a broad spectrum of financial options that can include *more creditor protection* and products designed to work within tax rules to *minimizing the massive estate taxes* that destroy intergenerational wealth. The Independent Insurance Agents you will be paired with is bound by stringent fiduciary standards, their allegiance is to you, the client. This autonomy translates into more personalized advice and a greater alignment with your financial goals. The biggest distinction is that banks are great at issuing debt and lack the products required for a full financial picture. Independent Insurance Agents have the ability to consider your full financial needs from cradle to well into future generations.  The best time to take control of your finances is many years ago, the second best time is now. The most financially successful people don't wing it, they have a "Guy/Gal" to help build their financial plan. You need a "Guy/Gal" to work for you.  Book an Expert Financial Analysis with us and we will build a financial map to guide you to your goals on your financial journey. Previous Post ###### [Financial Hardship is Caused by Financial Illiteracy.](https://peaceofmindcoverage.ca/financial-basics-explained/financial-hardship-is-caused-by-financial-illiteracy) Next Post ###### [3 Steps to Build Wealth At Any Income Level Working in Alberta](https://peaceofmindcoverage.ca/financial-basics-explained/3-steps-to-build-wealth-at-any-income-level-working-in-alberta) ### Similar Blog Posts [![](https://peaceofmindcoverage.ca/hs-fs/hubfs/AI-Generated%20Media/Images/have%20a%20smiling%2c%20shirt%20wearing%20samoan%20holding%20up%20a%20paper%20that%20says%20Debt%20Free%20with%20a%20north%20american%20city%20sidewalk%20in%20the%20background.jpeg?width=352&name=have%20a%20smiling%2c%20shirt%20wearing%20samoan%20holding%20up%20a%20paper%20that%20says%20Debt%20Free%20with%20a%20north%20american%20city%20sidewalk%20in%20the%20background.jpeg)](https://peaceofmindcoverage.ca/financial-basics-explained/how-rrsps-can-reduce-your-tax-bill-and-eliminate-debt-in-2-steps) #### [How RRSP's Can Reduce Your Tax bill and Eliminate Debt in 2 steps...](https://peaceofmindcoverage.ca/financial-basics-explained/how-rrsps-can-reduce-your-tax-bill-and-eliminate-debt-in-2-steps) [![](https://peaceofmindcoverage.ca/hs-fs/hubfs/AI-Generated%20Media/Images/a%20heterosexual%20couple%20looking%20at%20papers%20and%20an%20insurance%20agent%20holding%20a%20paper-2-1.jpeg?width=352&name=a%20heterosexual%20couple%20looking%20at%20papers%20and%20an%20insurance%20agent%20holding%20a%20paper-2-1.jpeg)](https://peaceofmindcoverage.ca/financial-basics-explained/how-life-insurance-prevents-unexpected-tax-bills-in-canada) #### [How Life Insurance Protects Against Unexpected Tax Bills in Canada](https://peaceofmindcoverage.ca/financial-basics-explained/how-life-insurance-prevents-unexpected-tax-bills-in-canada) [![Canadian Armed Forces members should consider their options for their pension](https://peaceofmindcoverage.ca/hs-fs/hubfs/Leopard_C2_Canadian_Forces.jpg?width=352&name=Leopard_C2_Canadian_Forces.jpg)](https://peaceofmindcoverage.ca/financial-basics-explained/releasing-from-the-canadian-armed-forces-read-this) #### [Releasing from the Canadian Armed Forces? Read this...](https://peaceofmindcoverage.ca/financial-basics-explained/releasing-from-the-canadian-armed-forces-read-this) Copyright © 2026 Peace of mind coverage All Rights Reserved. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Peace Of Mind Coverage", "url" : "https://peaceofmindcoverage.ca/financial-basics-explained/author/peace-of-mind-coverage" }, "dateModified" : "2024-12-07T18:08:44.344Z", "datePublished" : "2024-12-07T18:01:11.000Z", "headline" : "Are The Banks On Your Side? 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